Like how Shredweiser includes a skateboarder, Jaren Grob rolls with BMXers and how most of us skated with skateboarders and BMXers in the 90s. If there was a way to do it, I think a clothing company would be ideal. Set up skate demos or at least online promos of different athletes rolling together. However, skateboarders get paid so much money, I doubt a company that isn't a major retailer could afford them.
I think it'd be pretty rad to see Chris Farmer clips with Richie Jackson and one of those crazy wallrider BMXers.
Ok, now everyone call me a faggot.