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Franco Shade grew consistently as a legit streetwear label with a big following for several years until, with a cryptic post on their website back in September 2009, Franco was no more. While the messageboards have been churning out their typical drama, Navran has been relatively quiet on the whole thing. We asked Joe for the scoop, now 6 months after-the-fact, and he was gracious enough to do this recent phone interview with us...
In 2002, Franco Shade emerged as yet another skate brand in an already saturated market. At the time of their conception there were already so many “clothing companies” releasing nothing but...
Joe Navran posted up an edit reflecting on 2009, some good memories and some good times. #09 Memories (Life and Times of FRSH) from Joe Navran on Vimeo.
Filmed and edited by Joe Navran. Future Prospect Productions. Profiles on Franky Morales, Jimmy Shuda, Abdiel Colberg and Rachard Johnson. Featuring people such as Brian Shima, Dustin Latimer, Josh Petty, Dominic Sagona, Tat Nasu, Shayne Skowers and many others.
Without money to produce a Fall 09 line the brand has announced its end.
The Franco Shade website was updated with an article about the company's history!
Franco Shade is working on a new video called “Nobody Cares.” The video will star the likes of Rachard Johnson, Chris Haffey, Franky Morales, Murda, Carlos Pianowski, and special appearances from Josh Petty and Aaron Feinberg, along...
Here you got Rachard Johnsons FOR 2 part. If anyone never saw that one, you better check that out than. If you have seen that part already, you better watch it again...