It is safe to say that Albert Hooi is one of the most technical bladers to ever come out of Europe. Earning various signature skates from USD and an IMYTA champion title through the years, the smooth assassion still hasn’t slowed down and his section in the latest BHC team video End Of The Line is yet another proof! Watch Albert kill every spot with speed and precision, and check out the full video while you’re at it!

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Be-Mag

Back in 1997 we started with our first e-mail newsletter which soon turned into a website. In 2001 we launched the first issue of Be-mag Print. Besides that we're producing fashion and have released 4 DVDs.